Work Schedule Standard (Mon-Fri) Environmental Conditions Office Job Description When you’re part of Thermo Fisher Scientific, you’ll do challenging work, and join a team that values performance, quality and innovation. As part of a successful, growing global organization you will be encouraged to perform at your best. With revenues of more than $40 billion and the largest investment in R&D in the industry, we give our people the resources and chances to create significant contributions to the world. Discover Impactful Work: This position operates within the Marketing Operations team. It will lead the content strategy globally for LPG. It has a specific mandate for AEO (Answer Engine Optimization) readiness. A day in the Life: Your role involves turning LPG’s technical and scientific information into clear stories aligned with our goals. You will manage organic social to expand these stories’ reach. You will create a scalable production and governance system for high-quality global content. You will measure important factors like discoverability, demand, and return on investment. Content strategy & AEO readiness Lead the global content strategy to ensure AEO readiness for answer engines. Define an intent‑led content architecture and templates. Develop and implement a strategic narrative strategies aligned with personas, buyer journeys, and regional priorities. Lead the organic social strategy to amplify strategic storytelling and support AEO readiness. Cross‑functional alignment & governance Represent LPG within the corporate content strategy team by ensuring the group’s priorities, audience nuances, and scientific/regulatory requirements appear in enterprise content strategy and roadmaps. Develop a customer-centric, storytelling mentality across the global marketing organization. Focus especially on Global and Regional Market Development (GMDs/RMDs). Lead the strategy and development of cross‑group campaigns that span LPG audiences—define the campaign narrative and amplification plan. Measurement & optimization Identify key indicators and dashboards for discoverability, engagement, and return on investment Keys to Success: Experience 8–10+ years in B2B content strategy, including leading division level content programs. Experience building content operating models (governance, workflows, tooling) across regions; life sciences or technical domain exposure preferred. Knowledge, Skills, Abilities Expertise in intent‑led content planning, editorial excellence, and narrative development; strong grasp of structured content/metadata and machine‑readable patterns for AEO. Adept at leading collaborators across multiple areas (product/portfolio, legal/compliance, regional marketing, corporate channels) and facilitating change. Analytical and passionate about quality; turns insight into playbooks and scalable improvements. Benefits We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation! Thank you for your interest as you consider starting a new career journey with us. As the world leader in serving science, our colleagues develop critical solutions through innovation—and build rewarding careers. Discover their extraordinary stories and connection to our Mission to enable our customers to make the world healthier, cleaner and safer. Their work is a story of purpose. What story will you tell? Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of more than $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Thermo Fisher Scientific is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, creed, religion, color, national or ethnic origin, citizenship, sex, sexual orientation, gender identity and expression, genetic information, veteran status, age or disability status.