French Content Writer - Western Europe Business Unit

About North Star Network North Star Network (NSN) is a global sports and betting media group that builds and operates leading digital brands connecting sports fans and bettors across 30+ countries. Our mission is to turn passion for sports and gaming into trusted information, data-driven insights, and responsible entertainment. We’re a multicultural and fully remote company uniting 50+ in-house and 200+ external experts from more than 20 nationalities across Europe, Africa, and the Americas. About the Role We’re on the lookout for a Content Writer to create engaging, accurate, and SEO-optimized content for our sports and iGaming - Western Europe Business Unit . If you’re a skilled writer with a passion for sports, betting, and digital storytelling — and love turning ideas into impactful, data-driven articles — this role is for you. You’ll join forces with our Content Managers, Editors, and SEO specialists to produce content that informs, inspires, and performs across NSN’s network of high-traffic websites. Key Responsibilities 1. Content Creation * Write original, high-quality articles following provided briefs, tone, and structure. * Adapt your style to match different markets, audiences, and brands. * Ensure factual accuracy, clarity, and a consistent, engaging tone. * Meet content volume and deadline expectations while maintaining top editorial quality. * Research relevant topics, trends, and operators to ensure up-to-date and reliable information. * Bring first-hand experience and in-depth expertise where applicable. 2. SEO Integration * Apply SEO best practices (keywords, internal linking, meta tags, structured formatting). * Optimize content for visibility, engagement, and conversion. * Collaborate with SEO and content teams to update and improve existing content. * Monitor article performance and use feedback to refine writing and targeting. * Review and refresh older content to maintain relevance and authority. 3. Collaboration & Feedback * Work closely with Editors and Content Managers to refine drafts and integrate feedback. * Maintain consistent tone and quality across brands and markets. * Participate in content workshops and reviews to continuously improve. * Communicate proactively about progress, challenges, and content ideas. 4. Compliance & Quality * Ensure all content complies with editorial, brand, and regulatory standards — particularly for iGaming and sports-related topics. * Maintain accuracy and neutrality when covering operators, games, or predictions. * Proofread your own work to minimize revisions. * Stay informed on market regulations, trends, and audience expectations. What We’re Looking For * Native or fluent English and French speaker. * Significant experience as a Content Writer, Journalist, or SEO Copywriter — ideally in sports, iGaming, or related digital media fields. * Strong understanding of SEO fundamentals and digital publishing. * Excellent research, writing, and editing skills. * Ability to work independently while managing multiple deadlines. * Detail-oriented, creative, and passionate about delivering high-quality content. * Familiarity with content management systems (e.g., WordPress) is a plus. What We Offer * Work on some of our most exciting and high-traffic platforms, including Football Whispers, Top Mercato, and Bojoko, reaching millions of sports fans worldwide. * 100% remote work possible. * Join a dynamic, multicultural team passionate about sports and digital media. * Career development opportunities in a fast-growing global company. * A culture of autonomy, ownership, and innovation. * Competitive salary, based on experience and seniority. Ready to Join Us? If you’re passionate about sports, content, and iGaming — and you thrive in a fast-paced, international environment — we want to hear from you. 👉 Apply now and help shape the voice of NSN’s global audience!