Director of Brand - Canada (Remote)

Everything we do is for our customers!

Featured on Deloitte's Technology Fast 500 list and G2's leaderboard, Maropost offers a unified commerce experience that our customers need; transforming ecommerce, retail, marketing automation, merchandising, helpdesk and AI operations with one platform designed to scale for fast-growing businesses. With a relentless focus on our customers’ success, we are motivated by customer obsession, extreme urgency, excellence and resourcefulness to power 5,000+ global brands while we head to 100,000+.

Driven by the same customer-centric mentality as above, we empower businesses to achieve their goals and grow alongside us. If you're a driver and not passenger and are ready to make a significant impact and be part of our transformative journey, Maropost is the place for you.

The opportunity:

Thrive on change and grow beyond limits? We are looking for a bold thinker who sees a chance to learn and define what's possible with every challenge! Ready to make an impact? Welcome to Maropost where you can turn ideas into action!

The Director of Brand is responsible for building and scaling the company’s brand strategy across all touchpoints. This role owns brand positioning, narrative, visual identity, and brand governance, ensuring a consistent, compelling, and differentiated brand experience for customers, partners, and employees.

This leader works cross-functionally with Marketing, Product, Sales, Customer Success, and Human Resources teams to translate business strategy into a powerful and cohesive brand presence.

This role is both a strategic and hands-on role. The right person can direct the strategy as well as dig in and execute, building brand assets, campaigns, visuals, etc. across channels.

What You'll Do:

• Establish and oversee Maropost's worldwide brand strategy, including brand architecture, positioning, messaging, and visual identity.
• Oversee and execute the development and implementation of brand campaigns, ensuring consistency across partner, online, digital, product, advertising, and event channels.
• Own the brand guidelines, ensuring all teams are enabled to use them successfully.
• Match brand initiatives with GTM strategy and business priorities, working closely with Marketing, Product, Sales, and Customer Success.
• Oversee design and creative to produce world-class visual storytelling for product launches, events, experiences, and strategic initiatives.
• Incorporate new technologies and emerging trends, such as AI-powered creative tools, into brand creation and execution to spur innovation.
• Develop integrated campaigns that increase brand awareness and stimulate interaction by collaborating with the Demand Generation, Product Marketing, and Content teams.
• Analyze brand performance, using the results to improve market perception and brand strategy.

What You'll Bring to Maropost:

• 7–10+ years of brand, creative, or marketing experience, ideally within B2B SaaS or technology.
• Proven success developing and scaling global brand strategy in high-growth environments.
• Strong leadership experience, with the ability to inspire and manage creative teams and cross-functional stakeholders.
• Deep expertise in visual identity systems, storytelling, and multi-channel brand execution.
• Highly collaborative, with excellent communication skills and the ability to influence at all levels.
• Experience managing external creative resources, agencies, and production partners.
• Ability to balance big-picture brand vision with hands-on execution when needed.
• Familiarity with AI-driven creative workflows and an eagerness to leverage innovation in brand development.

• You exemplify Maropost’s Values:

                      o Customer Obsessed

                      o Extreme Urgency

                      o Excellence

                      o Resourceful

Message from the Founders: Maropost is looking for builders - people who want to drive our business forward at all costs in order to achieve the goals we have both short and long term for the results and outcomes that that will bring to us all.

If that isn't for you that’s ok, for those of you that it is please get in touch with us!