Job Description: The Content Technology Lead will play a key role in developing Merkle’s content technology solutioning capability within the Design Experience, Content Platforms & Commerce (DXC) solutions team. This role will connect content supply chain strategy, digital asset management (DAM), content management systems (CMS), and dynamic content delivery platforms to deliver scalable, personalised, and measurable customer experiences. Combining strategic advisory and hands-on pre-sales leadership, the Content Technology Lead will guide RFPs and proactive solutioning, while ensuring Merkle stays ahead of innovation in content platforms (Adobe Experience Manager, Sitecore, Optimizely, Bynder, composable CMS/DAM) and AI-driven content technologies. Crucially, this role will identify and convert monetisation opportunities from vendor product launches and roadmap innovations into differentiated client propositions. As part of the DXC team, the Content Technology Lead will work alongside Experience Design, Commerce, CRM, Loyalty, and Orchestration specialists to ensure content technology is fully embedded into end-to-end experience transformation solutions. Key Objectives Revenue Growth Co-own Revenue Growth opportunities across Net-New Logo and Existing Clients. Contribute to client renewal strategies and account expansion plans focused on content technology enablement. Content Technology Solution Leadership Lead solutioning for content ecosystems (DAM, CMS, headless/composable ecosystems). Design frameworks that enable content reuse, personalisation at scale, and omnichannel activation. Ensure solutions align with experience design, commerce, and CRM transformation strategies. Pre-Sales Excellence Own and contribute to the content technology dimension of RFPs, RFIs, and major pitches. Translate technical capabilities (content workflows, governance, AI content generation, dynamic rendering) into clear client outcomes (speed-to-market, efficiency, personalisation ROI). Build reusable playbooks, accelerators, and demos that scale across pursuits. Innovation & Product Evolution Stay informed of vendor roadmaps and quarterly product releases across Adobe, Sitecore, Optimizely, Bynder, and emerging AI-driven content platforms. Identify monetisation opportunities from new product launches and embed them into GTM offerings. Partner with vendors to co-create GTM propositions, industry thought leadership, and joint client solutions. Client Advisory & Market Engagement Act as a advisor to CMOs, CIOs, and Digital/Content leaders on modern content supply chains and experience platforms. Lead roadmap workshops to help clients evolve content maturity and connect platforms with business outcomes. Represent Merkle externally at content platform partner events and industry forums. Team Leadership & Capability Development Contribute to building a high-performing community focused on content technology and pre-sales excellence. Support enablement and certification growth across key platform ecosystems. Foster a culture of innovation, collaboration, and measurable client impact across the DXC solutions team. Key KPIs Growth Impact: Contribution to new business revenue and existing account expansion. Solution Reuse & Scalability: Percentage of solutions re-used across accounts and markets. Customer Impact: Evidence of transformation outcomes delivered to clients (NPS, cost-to-serve reduction, revenue uplift). Win Rate: Improvement in RFP / pitch win rates. Team Engagement & Development: Measured through internal engagement surveys and career progression of team members; as well as shoring strategy and cross-border teaming Core Competencies & Experience Content Platform Expertise Proven expertise across CMS, DAM, and content orchestration platforms (Adobe AEM, Sitecore, Optimizely, Bynder, etc.). Strong knowledge of content supply chain design, governance, and omnichannel delivery. Pre-Sales & Solutioning Experience leading pre-sales pursuits (£1M+ opportunities) in content technology or adjacent fields. Skilled at translating platform features into business outcomes and ROI-driven cases. Innovation & Ecosystem Awareness Strong awareness of vendor product roadmaps and quarterly releases. Ability to identify monetisation opportunities from AI-driven content supply, automation, and composable architectures. Commercial Acumen Experience structuring content technology solutions into commercially viable business cases. Proven ability to influence pipeline growth and improve win rates. Client Engagement Executive presence with senior stakeholders across marketing, digital, and technology functions. Confident facilitator of roadmap and operating model workshops. Leadership Experience building, mentoring, and scaling pre-sales content platforms communities Collaborative operator who thrives at the intersection of design, content, commerce, and CRM. Ideal Candidate Profile 6+ years’ experience in content technology, CMS/DAM, or digital platform leadership. Deep ecosystem experience with Adobe, Sitecore, Optimizely, or composable content vendors. Demonstrated success embedding content technology into end-to-end transformation programme’s. Strong record of solutioning success in complex pre-sales opportunities. Future-oriented: excited by AI content generation, agentic supply chains, and dynamic content orchestration. #LI-GH #LI-Hybrid #LI-Dentsu Location: London Brand: Merkle Time Type: Full time Contract Type: Permanent Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. 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