This is a brand-new position in the JCDecaux UK programmatic team. Programmatic adoption has grown significantly in the last few years, and this role will allow us to further our proactivity and consolidate our leadership position in this space. You will act as a true partner to our buyers, ensuring we are ‘data driven by default’ in our analysis of commercial and campaign performance. This is a dynamic role that covers areas such as partnerships, product, packaging, strategy and solutions. Ultimately, this role is built around one of our core principles of being ‘dedicated to delivery’. Your duties include taking ownership and being accountable for producing high-quality results that foster the consolidation and growth of revenue opportunities. What you'll be doing... How this role fits within our Programmatic Pillars Dedicated to Delivery We aim to be the most trusted media owner in the industry. We produce exceptional proposals, technical set-up, activation, post-campaign analysis and measurement. Clients evangelise our impact on their business. Your responsibilities in this position include: Deliver “work that works” and “campaign delivery that delivers”. You will therefore be responsible for leading the output of our Post Campaign Analysis (PCAs) and Quarterly Business Reviews (QBRs) You will be curious about our buyers’ business and provide proactive solutions to grow their confidence and commercial commitment to programmatic You will try to understand clients’ needs – getting ahead of macro trends in the market and anticipating how we may need to adapt our offering and our packaging You will proactively create and share case studies, JCDecaux developments, recent innovations, etc. with our partners Work with the Director of Programmatic and Heads of Programmatic to implement the team strategy and support education programs and buyer relationships Data Driven by Default We apply data to all our thinking – in our insights, planning, activation and measurement. Our aim to make our internal data predictive, accurate and guide our approach to driving incremental demand. How you will contribute: You excel at data storytelling Partner with JCDecaux's Data and Insights team to gain extensive knowledge of our measurement tools and their application in programmatic campaigns. Whilst also creating solutions that are ‘programmatic-first’ and package these solutions for our clients Create ‘learning agendas’ for clients. You will coach our clients on how JCDecaux can support deeper learning on campaign effectiveness and work proactively to build roadmaps of measurement and effectiveness studies You will be responsible for creating a templated approach to our PCAs and constantly iterate as we evolve our measurement solutions Create and deliver our QBRs with key buyers to summarise recent activity and proactively make recommendations on future work and ‘test and learn’ initiatives Demand obsessed We are so passionate about pDOOH that everyone wants to be come on our journey: Advertisers, DSPs, Holdco’s, OOH Specialists, Media Agencies, Independent Agencies, Digital Agencies, Barter, even other media owners. We chase every revenue opportunity. How you'll be involved: Work closely with the sales / demand teams to understand what our partners need and creating solutions Build relationships with DSPs, Media and Digital Agencies, Clients and Trading Desks to grow programmatic revenue for JCDecaux Actively participate in customised buyer planning sessions, hosting, presenting, and educating key collaborators, both internally and externally, about programmatic OOH’s impact on the media mix Working closely with the Demand team, devise engagement plans and business development strategies You will package up the best we have to offer across the JCDecaux business and devise additional solutions that will engage buyers and create demand Strategize with the Demand team to understand how they are pacing for revenue across all our buying points and create solutions to further drive revenue growth Distinctiveness and Differentiation Programmatic is still relatively nascent, so we advocate the benefits of this route to market. In some cases, we champion OOH full stop. We create differentiation for JCDecaux within the OOH ecosystem and competitive set but also across all other digital media owners. Your role within this: Simplifying the complex – programmatic can often get bogged down in jargon and can feel intimidating. You will develop content and solutions deeply grounded in the advantages of programmatic as a route to market Working closely with the Head of Programmatic Operations to determine areas we need to automate and evolve. This will include providing recommendations to our Supply Side Platform (SSP) partner VIOOH and working with our internal Demand Side Platform (DSP) Displayce to provide insights on project management or suggest development requirements Working in close collaboration with Data and Insights to ensure we have programmatic-first and programmatic optimised measurement and evaluation solutions You will work with marketing to ensure we are delivering thought leadership You will also work alongside marketing to help amplify our solutions A little bit about you... Impact Team Motivation and Management Coordinate the development, motivation, and management of team members using critical metrics to measure business outcomes Under the mentorship of the Director of Programmatic, champion a culture and behaviours that promote collaboration, innovation, creativity and personal accountability across the team. Maintain a feedback culture, where we proudly and collectively learn from mistakes Actively support individuals to develop skills and experience to progress their careers within the organisation Capabilities Manages own time and that of others on key objectives Develops effective medium- to long-term project plans Takes initiative and looks for and removes (or reduces) constraints on getting things done optimally Promotes an agile approach and reduces inefficiency so that aims are achieved in the most successful way Proactively works to improve the performance of the department and business Addresses complex issues or problems within the team in a timely manner Anticipates skills, knowledge and behaviours required of the role and continuously seeks to learn and develop these Follows up on delegated work and collaborates across departments to ensure delivery on commitments Communication and interpersonal skills Key technical contributor Explain/ present ideas clearly and concisely Anticipate potential objections and prepares accordingly, presenting ideas in a tactful and convincing manner Build support for ideas through persuasion and consensus-building Negotiate effectively to achieve the desired outcome in ambitious situations Thinking and Problem Solving Develop and refine solutions to complex problems Develop and share innovative concepts, considering the wider impact and implications for the business Make timely and sound decisions regarding intricate issues Support large-scale change Knowledge of Media and Marketing Understand the media supply chain and the ecosystems that exists within it Strong technical knowledge of programmatic, with an ability to simplify and communicate in a clear, jargon-free manner that focusses on the customer benefit Qualifications Extensive understanding of the programmatic ecosystem, players, challenges and capabilities Proven experience in media: buy, or sell side Experience with OOH is an advantage Demonstrate having successfully worked with sophisticated or high-profile customers and accounts Educated to degree level, or equivalent experience A little bit more about us... We believe in building a diverse and inclusive culture and positive employee experience. We are One Team, more than just ourselves. We are customer first, we understand, and help solve our customers’ problems. We Test & Learn, we are empowered to learn and grow, unafraid of change. We choose to care, we are committed to doing the right thing, the right way. It’s really important to us that we give as much to our colleagues as they give to us. Our latest Belonging Survey showed that our colleagues feel valued and listened to as we continue to build an environment where everyone can thrive, grow, belong and be their authentic selves. We believe that diversity of thought, experience and background provides the platform for great creativity, We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity. Many of our Colleagues work flexibly in many different ways. Please talk to us at interview about the flexibility you need. We can’t promise to give you exactly what you want, but we do promise not to judge you for asking. About our recruitment process…. 1. You find or get sent this job advert, read it, and feel like you’re you’d be a great addition to the JCD family. 2. You send in your application to let us know you’re interested. 3. We see your application, get excited, and give you a call. 4. You’ll meet us twice, depending on the role prepare a presentation and we’ll get to know each other. 5. You’ll begin your journey with us, were excited to support and develop you throughout you career. We’re JCDecaux, the world’s largest Digital Out-of-Home media business. You’ll have used or seen our products, services and communication channels, even if you didn’t realise it was us, because they’re at the heart of communities on high streets and major roads and in transport hubs, shopping malls and supermarkets across the country in more than 80 countries worldwide. Our communication channels help businesses grow and thrive, and help non-commercial organisations reach the widest possible audience for their important messages. Our talented team make all this happen, working in a wide variety of roles to connect brands and communities. We’re really proud that 50p in every £1 of revenue is reinvested into the communities we serve, so we can provide innovative, environmentally-responsible infrastructure and services designed to make cities better for everyone. This principle has been at the heart of our business from the beginning. If you join us, you will make a real difference.