Senior Digital Account Manager

Senior Account Manager – Digital / PPC (Google Ads) Location: Belfast | Hybrid working We are currently partnering with a multi-award-winning digital advertising agency based in Belfast to recruit a Senior Account Manager with deep expertise in Digital and PPC advertising, particularly Google Ads. This is a senior, client-facing role suited to an experienced performance marketer who can lead strategy, manage high-value accounts, and act as a trusted advisor to clients, while also supporting the development of junior team members. The Agency This is a highly respected, performance-led digital advertising agency recognised for its results-driven approach, strategic thinking, and strong client partnerships. The agency works with ambitious brands across multiple sectors and prides itself on pushing performance through data, testing, and continuous optimisation. The Opportunity The Senior Account Manager will take ownership of a portfolio of key accounts, leading PPC and digital strategy end-to-end. You’ll be responsible for translating business objectives into scalable digital campaigns, driving performance through Google Ads and supporting wider digital channels where required. This role offers a high level of autonomy, strategic influence, and the opportunity to play a key role in shaping paid media best practice across the agency. Key Responsibilities Strategic Leadership: Lead the digital and PPC strategy for a portfolio of clients, aligning paid media activity with broader business goals PPC Ownership: Take full ownership of Google Ads accounts, including Search, Performance Max, Display, YouTube and Shopping Campaign Optimisation: Continuously optimise campaigns to improve efficiency, scale performance and maximise ROI Performance Analysis: Analyse large datasets to identify trends, insights and opportunities for growth Client Partnership: Act as a senior point of contact for clients, providing strategic guidance, performance updates and recommendations Reporting & Insights: Deliver high-quality, insight-led reporting that clearly demonstrates value and informs next steps Account Growth: Identify and develop opportunities to expand accounts through additional PPC, digital or SEO activity Mentorship: Support and mentor junior team members, contributing to knowledge sharing and best practice across the team Industry Leadership: Stay ahead of platform updates, industry trends and innovations, particularly within Google Ads and PPC What They’re Looking For Experience: 4+ years’ experience in a PPC or digital performance role, ideally within an agency environment Google Ads Expertise: Advanced, hands-on experience managing complex Google Ads accounts with significant budgets Strategic Mindset: Proven ability to develop and execute PPC strategies aligned to commercial objectives Client Management: Strong experience managing senior client stakeholders and long-term relationships Analytical Strength: High level of confidence working with data, attribution models and reporting tools including Google Analytics 4 and Looker Studio Technical Knowledge: Experience with Google Tag Manager and Google Search Console Communication Skills: Excellent presentation and storytelling skills, able to clearly articulate performance and strategy Commercial Awareness: Strong business acumen, with the ability to spot growth opportunities and influence decision-making Attention to Detail: High standards of accuracy, structure and organisation What’s on Offer Competitive senior-level salary, dependent on experience Hybrid working model with a city-centre office in a premium serviced workspace Ongoing professional development and access to advanced training Opportunity to influence strategy across key accounts and the wider agency Duvet day – an extra day off when you need to switch off If you are interested in the above role, please click the APPLY button or alternatively, phone Kirsty on 07715582743.