Market Manager (Manitoba & Sasktachewan)

Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company. Our hallmarks include a portfolio of iconic beverage brands—White Claw® Hard Seltzer, Mike’s Hard Lemonade, Olé Cocktail Co. and Más+ by Messi™—alongside a collection of luxury wineries in the Okanagan Valley, notably Mission Hill Family Estate, CedarCreek Estate Winery, Martin’s Lane Winery, and CheckMate Artisanal Winery.

The Role

The Market Manager is responsible for managing a Field Sales team in Manitoba and Saskatchewan by leading, motivating and developing them to build brands in the market including: White Claw, Mott's Clamato, Dillon's, La Marca, High Noon, Barefoot, Apothic, White Haven, Cavit, Pink Whitney, Rum Chata, and Louis Martini just to name a few. This role will also be responsible for the Key Account strategy in Manitoba with the Manitoba Liquor Board and private retail chain customers in Saskatchewan to plan, develop and implement sales initiatives. The Market Manager we are seeking will be based out in Winnipeg.

Leadership

• Develop, manage and achieve monthly, quarterly and annual sales objective targets.
• Conduct regular field surveys to evaluate market conditions and validate program execution
• Develop local strategy, tactics and goals to achieve brand objectives
• Coach, mentor and develop a team of 4 Field Sales Associates/Representatives to ensure sales and cultural expectations are being met and improved
• Overnight travel required to Saskatchewan and through Manitoba.
• Infrequent travel throughout Canada, including to Calgary.

Key Account Management

• Foster a strong working relationship with Manitoba Liquor Board and private retail chain customers in Saskatchewan.
• Responsible for Key Account management in Manitoba and private retail chains in Saskatchewan.
• Execute all aspects of sales plan within your markets. Present brand plans, pricing and promotion, and programming according to parameters of business plan.

Budgeting, Reporting & Analysis

• Responsible for monitoring SG&A and A&P budgets.
• Keep abreast of competitive trends and report appropriate developments.
• Monitoring of inventory levels and sales quotas.
• Develop, monitor and track marketing/trade programs with the Regional Trade Marketing Manager.

What You’ll Bring

• Minimum 2+ years of sales management experience, preferably in the beverage alcohol or CPG industry
• Completed Bachelor’s Degree in Business, Commerce or related from a recognized institution
• Proven success in field sales
• Proven ability to develop and manage team
• Effective leadership and strategic influencing skill
• Effective business systems thinker and a good understanding of business process knowledge
• Demonstrated ability to deal effectively with others in a diverse environment
• Ability to prioritize and manage multiple projects at a time

What's in it for you

• Competitive base salary complimented with a bonus plan
• Car Allowance

• Company-matched RRSP contributions

• Extended health and dental benefits, and mental health plans with 24/7 access to a primary care physician via Lumino Health

• Maternity & Adoption Leave Top Up and Paid Secondary Caregiver Leave

• Paid time off

• An extensive offering of world leading learning and development programs to empower your career development – in-person and digital offerings with internationally renowned resources like Franklin Covey and Lumina.

We are growing a lasting legacy in the beverage alcohol industry, with people first. Apply now! 

Mark Anthony Group is an equal opportunity employer. We encourage applications from individuals of all backgrounds who are eligible to work in Canada. We thank all candidates for their interest in MAG and we will reach out to those candidates that are under consideration.  If you are contacted for an interview and require accommodation during the recruitment process, please contact your recruiter. 

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At Mark Anthony, we exist to Unearth the Extraordinary:

Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:

Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.​

Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.​​

Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.

Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy ​to stay ahead of industry giants.​