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Head of Growth - PLG B2B SAAS

Remote People
Full-time
On-site
Frankfurt

Ready to own the entire growth engine at a hypergrowth SaaS startup that’s reshaping the way businesses scale? We’ve just hit unicorn status, serve tens of thousands of companies worldwide, and are looking for a full-stack Growth Leader to take us from rocket ship to stratosphere. This is a rare chance to join a product-led, AI-powered company at the sweet spot of scale and speed: big enough for impact, scrappy enough for massive upside. What You’ll Do Design the Growth Playbook: Build and execute the full-funnel growth roadmap — acquisition, activation, retention, expansion. Own Demand Generation: Scale paid channels (search, social, display), SEO, content, and partnerships to drive traffic + conversions. Go Big on PLG: Partner with Product to craft self-serve onboarding flows, viral referral loops, and in-app upsell journeys. Get Analytical: Track CAC, LTV, MRR, funnels; run A/B tests; experiment relentlessly to find the levers that matter. Build & Lead the Team: Hire and mentor growth marketers, paid media experts, content pros, and partnership managers as we scale. What You Bring Growth or marketing leadership at a SaaS company, ideally with product-led growth at scale. Proven track record driving demand gen + PLG pipelines from mid-market to enterprise. Hands-on expertise in SEO, paid media, content, partnerships, and growth analytics. A love for data-driven experiments and fast iteration. Curiosity and interest in AI + automation tools shaping the next wave of GTM strategies. Why You’ll Love It Here Autonomy + Impact: You own the growth engine, full stop. Hypergrowth Stage: We’re scaling fast — and so will your career. Global Reach: Tens of thousands of businesses already use us daily. Culture of Builders: Fast-moving, remote-friendly, experimentation-heavy. Location: Remote, but you must be based in UK, Europe, or East Coast Canada for time zone alignment. Interested? This is your chance to put your fingerprint on the growth engine of a category-defining SaaS startup.

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